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  • Writer's pictureSnacking in Saudi

NEW & Exclusive! Twix Crunchy Caramel & Salted Caramel bars launch in the GCC

Updated: Aug 14, 2020


twix crunchy caramel
New Twix Crunchy Caramel bars developed and produced by Twix Arabia for the GCC.

Twix Arabia just launched a brand-new Crunchy Caramel bar which was developed in this region and is being produced only for the GCC/Middle East. In this version, the cookie is studded with hardened, crunchy caramel bits for a new textural experience. In addition to the standard two-finger packs, there's also a Minis bag which is perfect for on-the-go and sharing (you know, in the rare instance that someone actually would lol).

twix crunchy caramel minis
New Twix Crunchy Caramel also comes in a pack of 12 minis.

But wait, there's more!

Twix Arabia also produced the region's very own Twix Salted Caramel variety. These actually differ to the European ones which launched earlier this year. The main difference is in the salt crystals. While the European ones contained large salt crystals that were a cause for many consumer complaints, these Middle East exclusives are made with smaller grains of salt. It may be a good move on their part!

twix salted caramel
Twix Salted Caramel bars produced by Twix Arabia for the GCC region.
twix salted caramel minis
Twix Salted Caramel minis, pack of 12

These are very new and just arriving at select retailers, so get out there and see what you can find! And don't forget to send me photos of your finds and tell me what you think about these. So far there have been some spotted at Tamimi in Riyadh, so just a heads up!

Happy snackhunting!!


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